[Remote] Director, Hotel Level Marketing - Creative Strategy

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Note: The job is a remote job and is open to candidates in USA. Hilton is a leading global hospitality company with a diverse portfolio of world-class brands. The Director of Hotel Level Marketing - Creative Strategy will support Hilton's marketing and creative efforts to ensure hotels capture brand-aligned digital assets and improve marketing performance.


Responsibilities

  • Partner on hotel content capture to help ensure quality of content is fit for media use
  • Lead development of training/enablement materials
  • Hotel Level creative testing and optimization
  • Craft compelling narratives that align with brand positioning and drive engagement
  • Identify agency partners for content capabilities within HLM Platform
  • Work with Marketing team to ensure hotel needs are met in creative briefing process for Enterprise hotel shoots
  • Work in a matrixed environment to ensure hotel creative needs are met
  • Help to ensure website governance and guardrails are in place and provide guidance back to properties
  • Performance and storytelling of hotel level content impact
  • Ensuring appropriate training and processes exist for hotels around content
  • Advocating to the Enterprise for the hotel needs

Skills

  • Ten (10) years of work experience in content strategy, brand marketing, or creative leadership
  • Proven experience managing multi-channel content strategies, with an eye for creative effectiveness
  • Demonstrated success in leading teams and collaborating with senior stakeholders
  • Travel up to 30%
  • Cross-Functional Collaboration
  • Experience translating business objectives into actionable content strategies
  • Strong understanding of hospitality, travel, or lifestyle brands

Benefits

  • Go Hilton travel program: 110 nights of discounted travel with room rates as low as $40/night
  • Hilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discount
  • Paid parental leave for eligible Team Members, including partners and adoptive parents
  • Mental health resources including free counseling through our Employee Assistance Program
  • Paid Time Off (PTO)
  • Medical and prescription drug coverage
  • Dental coverage
  • Vision coverage
  • Life insurance
  • Short-and long-term disability insurance
  • Access to our employee stock purchase plan (ESPP) where you can purchase Hilton shares at a 15 percent discount
  • A 401(k) savings plan
  • 20 days of paid time off accruing over your first year of employment and increasing up to 25 days after completing one year of full employment
  • Up to 12 weeks of paid leave for birth parents and 4 weeks for non-birth parents
  • 10 paid holidays and 2 floating holidays throughout the year
  • Up to 5 bereavement days
  • Flexible spending accounts
  • A health savings account
  • An employee assistance program
  • Access to a care coordination program (“Wellthy”)
  • A legal services program
  • An educational assistance program
  • Adoption assistance
  • A backup childcare program
  • Pre-tax commuter benefit
  • Our travel discount

Company Overview

  • Hilton is a hospitality company, owns luxury and full-service hotels and resorts, and focused-service hotels. It was founded in 1919, and is headquartered in Mclean, Virginia, USA, with a workforce of 10001+ employees. Its website is https://www.hilton.com/en/.

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